About Us

WHO WE ARE?

Beram, born out of Asas Gen Trading LLC, is a female entrepreneurship initiative catering to the wives of male employees seeking to reignite their careers. Originating from the United Arab Emirates, where many spouses resettled with their families, Beram addresses the challenge of finding suitable employment for these skilled women. Recognizing this, Asas management empowered them to launch their own businesses, thus fulfilling their aspirations. Seven determined women, formerly active in their careers but now managing households, seized this opportunity. Together, they identified a gap in the market for high-quality kitchen products and launched Beram in March 2023 with the motto "Your Lifestyle Choice." Beram serves as an e-commerce platform specializing in premium household items.

WHAT WE OFFER?

On our website, you'll find an array of product categories meticulously curated to enhance your home life. From cleaning tools to bath essentials, home decor to storage solutions, cookware to kitchen gadgets, and more, we've got you covered. Additionally, we proudly present our sustainable line, "Forever Green," as part of our commitment to global lifestyle improvement. Beram stands out as a symbol of quality, catering to those tired of inferior household items. With our renowned customer service and diverse range of products, we're making a positive difference in people's lives.



OUR VISION
Our goal is to foster collaboration and growth among female entrepreneurs while inspiring confidence and success. Ultimately, we aim to be the top choice for consumers seeking uniquely crafted household items and to drive global empowerment for women in entrepreneurship.

OUR MISSION
Our vision is a vibrant community where women-led businesses flourish, crafting distinctive, creative and functional products that enhance everyday dining and cooking experiences. Through our curated selection, we celebrate diversity by showcasing a range of cultural influences and design styles.